Lamar Digital Commuter Network

Lamar’s Commuter Digital Network is  now completing Phase 2 of development which will see 154 LCD screens in 44 different  stations throughout Sky Train’s Expo and Millennium Lines, our Downtown Seabus Terminal and the NEW Canada Line Rapid Transit Line.

These 154 screen locations will offer advertisers exposure to over 1.9 million boarding passengers each and every week!

Offering a mixture of real time transit information including service and emergency messaging; the latest news,

weather, and sports from Global TV BC; and your advertising placement, it is a compelling addition to the traditional advertising opportunities.

Phase 2 began with the launch of the Waterfront Platform expansion in November 2008,  rolling out to the remaining stations with a completion date August 2009.

Benefits

Located in Highest Traffic Stations.
1.9 Million Combined Weekly Boardings
Real time news, weather,  and sports headlines from Global TV BC
Real time transit rider information.
Advertising section represents the  messages largest portion of Screen Space.

LCDN Advertiser’s Receive

3-10 Second ad placements, network wide every 6 minutes (one exposure every 2 minutes).
Up to 22 hours a day, 7 days a week.
Basic production on your digital messages.

Plan A

52 Week Campaign with Business category exclusivity.
Net Space Rate Per Four Weeks: $2599 Per Week

Plan B

Minimum 26 Week Campaign with Business category exclusivity.
Net Space Rate Per Four Weeks: $3499 Per Week

Plan C

Minimum 4 Week Campaign ( No Business category exclusivity )
Net Space Rate Per Four Weeks: $3999 Per Week

DETAILS

All Rates are net.

Rates listed are per week period.

Digital production may include Flash Animation. Compatible full motion or re purposed video
must be supplied by advertiser.

Rates subject to change without notice.

All ads are network wide.

Specific screen placement is not available.

Lamar Digital Commuter Network 2010 Rate Sheet (pdf)